In order to celebrate the bikers’ day, we put the feeling of living the world on two wheels into posters. The big differential was the social media management—a team of calligraphers picturing the comments in real time.
BOLD
Creative Team: Lucas Rodriguez, Thomaz Monteiro, Anderson Ferrari
Head of Art: Leonardo Malachias
Photography: Manuel Martins
Creative Director: Daniele Marques
CCO: Gabriela Huniccutt

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