The brief was: “Guys, we have 1 tweet and 2 videos with Neymar Jr. to promote Snickers® Kick Your balls hungry”.
The results:
15.6 millions views
6 hours on trending topics worldwide
And of course, countless memes.

BOLD
Creative Team: Lucas Rodriguez, Thomaz Monteiro, Daniel Blum, Anderson Ferrari
Creative Director: Daniele Marques
CCO: Gabriela Huniccutt
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